Data-Driven Leasing: How Tenant Mix Drives Retail ROI
Nov 28, 2025
Delhi-NCR [India], November 28: The retail real estate landscape is evolving into a far more intelligent and intuitive ecosystem. Instinct and legacy brand appeal are now being complemented and often guided by sophisticated data insights. Developers today are mapping catchment behaviour, footfall patterns, spending profiles, and dwell times with precision, using these indicators to curate experiences rather than just lease spaces. Amid this scenario, the tenant mix has become a refined exercise in strategy, bringing a balance between aspiration and utility. By aligning fashion, F&B, entertainment, and daily retail needs through data-led decisions, developers are maximising both engagement and return on every square foot.
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