Business

Wealth Is Not Earned, It's Unlocked: Red Envelope Intrudes Office Zoom Call

May 26, 2025

BusinessWire India
Bangalore (Karnataka) [India], May 26: The mystery of the Red Envelope continues to captivate people across India and beyond. In the latest twist, a member of the elusive Red Envelope Society reportedly infiltrated an ordinary office Zoom call, leaving participants stunned with the cryptic message: "Wealth is not earned, it's unlocked."

Adding to the intrigue, an audio leak has surfaced featuring one of the so-called receivers of the red envelope. In the audio, he shares similar experiences as others before him. He describes finding a red envelope placed on his airplane seat--no name, no address, only a QR code that vanished moments after opening. He also revealed a striking insight shared by the group: "They don't chase wealth; they create it."

Meanwhile, striking advertisements have appeared across major Indian airports in Mumbai, Delhi, and Bengaluru. These eye-catching displays carry provocative messages like "Did your money make more money?" and "You're wasting six hours at the airport while others are growing their money." Each ad features a QR code that leads directly to the Instagram account @red.envelope.society, which has quickly amassed over 2,50,000 followers.

This was not the first strange event associated with the campaign. Just a few weeks ago, a passenger aboard a flight rapped a cryptic message mid-air about "making money dance", directing passengers to the above Instagram page. In other instances, people reported a man eating up his envelope in panic and a woman receiving one such envelope in her flight's seat pocket.
People have been trying to piece together clues from the Red Envelope Society's Instagram riddles and cryptic reels. Theories range from it being an elite financial mastermind group to a cryptic manifestation mantra being promoted. Some even suspect it might be an experimental art project designed to challenge perceptions around wealth and time. The Red Envelope is a mystery that's turning airports, office calls, and even daily routines into portals of curiosity, and perhaps, opportunity.
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